A quality blog post for ranking | How to write quality blog articles?
A quality blog post is a major requirement for better SEO. Millions of bloggers out there publish articles on a daily basis. Why your article can’t outnumber their article? Why your readers do not follow or subscribe to your blog? One reason may be the quality of your article.
Many bloggers share their articles on the social platforms and users click their link but do not get into it. They click it because of an engaging featured image or engaging title, but not engaging content.
As soon as they go through the first paragraph, they close that tab and shift to another because they find it uninteresting or valueless. Some bloggers do it just to get more blog views, while they don’t care about the bounce rate in their analytics. This is the reason why they are unable to procure from their blog.
What is a quality blog?
A quality blog is that, which provides value to the readers and engages them. It also motivates them to follow your blog. A quality blog is resourceful and full-fledged. It is interesting to read and sticky.
Why write a quality blog?
A quality blog engages your readers. It keeps their eyeballs in your post and does not let them divert. If they deviate from your article, then your bounce rate increases which are not good for your SEO and ranking of your blog.
When you write quality blogs, then your users will follow you and you may even get a lead that profits you.
Quality blogs are better for your blog ranking. Search engines include your article in the list if it is found to be problem-solving.
Quality blogs let your readers know that you care for them.
How to write a quality blog?
If you are passionately into blogging, then writing qualitative articles isn’t tough. I have listed some ideas on how you can make your article qualitative.
Focus on your keyword while you write your article. Don’t get diverted from your topic or focus keyword. It is that word or phrase within your blog that is most repeated in your article. Your keyword is related to the title of your blog.
Your blog title and article should have the same sense. The article should relate and point towards your title.
Search results are shown according to your keywords, users click your link by your title and if they find that article irrelevant, they will bounce.
Create long articles:
Comprehensive and detailed articles are more clarifying than short length ones. Before you create a post, make a note about it where you can edit it thoroughly. If you are playing with the words and typing them in parallel, your article might divert from your title keyword.
Long articles are also better for SEO and they are ranked higher on search lists. Go through similarly titled blogs of different authors and compare them. See what they have missed.
Research what keywords they are using to rank their articles and start writing a detailed article of your own.
Don’t plagiarize the same articles. Present them in a unique way of your own. Keep the length of your article of at least 600 words.
Subheadings and Paragraphs:
Subheadings make your articles readable and focused on a particular topic. Break your articles into multiple paragraphs. It will be easier for your readers to read separated paragraphs. Creating a long article with fewer subheadings and paragraphs is boring and difficult to read.
Separate your articles using different levels of subheadings. Doing this, you will be letting know your readers what they are going to read. If they want to skip into a particular topic inside your article, they can do it quickly.
If they are confused to find what they are actually trying to get in that long article, they will shift to another search result. Subheadings are also good for your SEO because they are indexed by Google crawlers easily.
Using infographics will make your article catchy. It adds value to your blog article. Articles without images are dull. They feel like reading a textbook. Add images that relate to your article. You can use charts, graphs, images, gifs and even embed videos.
Some beginner bloggers take images from Google search and use them in their blogs. This is a blunder and you need to avoid this.
Interlink your articles with other related articles within your blog. This also engages your readers to other posts of your blog and helps to get you more website views. This also increases your search rankings.
You can also link out other bloggers under the same or different niche. People want backlinks, so this will flatter them and they might share your article if you request them/ inform them.
Cross-link your articles and also insert outbound links to make your article reader-friendly.
Title and permalink:
If your title is boring, there is less chance that your link will be clicked. So, use interesting and unique titles.
It is better to write “How I earned $ 4,284 in 2 months from my blog” rather than writing “How to earn $ 4,284 from your blog.” This will make your readers curious to know your story and implement them in theirs too.
Use short permalinks. The link of your blog should look like www.example.com/first-post instead of www.example.com/day-month-year/categories/my-first-blog-post. These types of links are preferred by social platforms and search engines that help you to rank up.
It is also easy for your readers to paste somewhere. These types of links also load faster than long links.
Featured images are those which show up in social platforms, notifications, etc when they are linked. It acts just like thumbnails in videos. Do you click the Youtube video link because of the interesting thumbnail? You do. The same is the case here. People click your link also due to your featured image.
Always use them to make your post really compelling. This also appears in the following posts or related posts and increases the chances of your article being read.
Image alt name:
Write the alternative name for the images that you use on your blogs. Alternative names are useful for image search results on Google. These results found on the image search will redirect to your blog when clicked. Correspond the alt names of your images to your article keyword.
At the end of your blog post, write the conclusion of your article. The conclusion sums up your main intention of the article.
Conclude your article with the summary but not the main idea. Whenever readers immediately scroll down to your conclusion to skip to the main gist, they will find the summary and to get the main ideas, they will begin from the top again.
Don’t use difficult terms and phrases in your blog. Google ranks those articles which can be read easily even by a 9th-grade school child. Not all people in the world have an English mother tongue.
So, use simple words that can be easily read. You are writing a blog, not an English tutoring article.
Check your grammar and spelling. Don’t use phrases that give multiple meanings.
Use tags and keywords smartly. Don’t over-optimize or stuff all the keywords in your tags. Write a Meta description for your article to show the summary of your article in the search lists.
Using these techniques, you can make a better post that keeps the user engaged and convert them into returning visitors. Go through them one by one and try to create articles. Update your old article and within a month or two, you will obviously see the changes in your subscriber and traffic to your website.